Where the Unthinkable is Routinely Thunk.

Adam Loves AdTech is an independent publication launched in July 2026 by Adam Heimlich.

Adam Heimlich is CEO of Chalice AI, a software company empowering brands to control their own advertising AI. He co-founded Chalice in 2020, after a 25-year career in media. Previously, Adam led programmatic buying at Horizon Media, and search marketing at Razorfish. As an advocate for competition in adtech, Adam has addressed the Senate Subcommittee on Antitrust and the US Department of Justice. He resides in Brooklyn with his wife, Chalice cofounder/COO Ali Manning, and their two children. 

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